Thermography vs. Engraving
Both thermography and engraving give printed type a raised, three-dimensional feel — which is why they're so often confused. They reach that result in completely different ways, at very different price points.
What thermography is
Thermography, also called raised print, starts as ordinary flat printing. While the ink is still wet, the sheet is dusted with a clear resin powder, the loose powder is removed, and the piece passes under a heater. The resin melts and fuses with the ink, swelling into a raised, slightly glossy surface.
What engraving is
Engraving is a true intaglio process: the design is incised into a metal plate, ink is forced into the recesses, and pressure lifts it onto the sheet as genuinely raised type. See Engraving vs. Printing for the full process.
How to tell them apart
- Sheen. Thermography has a slight gloss and softly rounded edges. Engraving is matte and razor-sharp.
- The back of the sheet. Engraving leaves an impression — the "bruise." Thermography leaves the back perfectly smooth.
- Fine detail. Engraving holds hairlines and sharp serifs; thermography can fill in very fine detail as the resin swells.
Cost and which to choose
Thermography is far less expensive and faster — there's no plate to make. It's an excellent choice when you want a raised feel on a budget or at volume.
Engraving is the premium option: the true, formal finish for stationery that represents a firm. If the piece needs to feel unmistakably crafted — and the detail needs to stay crisp — engraving is worth the difference.
At Wells & Drew
We run both. Tell us the impression you're after and the budget, and we'll recommend honestly between raised print and engraving.
Request a quote, or explore business cards and letterhead.
Related: Engraving vs. Printing · Specialty Printing Finishes