At networking events it easy to get your cards mixed up with the prospects cards that have been given to you that night. Each time someone hands you their card, you pull out your card mixed in with cards you
It’s true. We cut our IT costs by 85%, and it was not from outsourcing our IT overseas.
In fact, we kept everything right here in the U.S.A. This post is not directly related to our business, but I feel compelled
[caption id="attachment_5043" align="aligncenter" width="1972"] Contrast setting differ from each computer[/caption]
At Wells & Drew, we are commonly asked if we can match the color in a client’s logo. Nine times out of ten, the client is referring to the color on
[caption id="attachment_4919" align="aligncenter" width="849"] Hologram on euro currency[/caption]
Holograms are commonly used to deter counterfeiting credit cards, photo ID cards, documents, and other products. They are a recognizable, overt security feature that can be used as an important line of defense.
[caption id="attachment_4931" align="alignright" width="272"] Free eBook Download[/caption]
When it comes to marketing and increasing sales, nothing will help your company more than understanding the fundamentals.
Although so many get this wrong, if you get it right, sales of your product or service
[caption id="attachment_4885" align="alignleft" width="312"] Neenah Paper, Classic crest Wove[/caption]
The paper you choose should be consistent throughout all your marketing collateral. For example, if your business card is an off-white color, your letterhead should be on the same colored paper.
This is too good to miss. If you’re looking to market your company, and are searching for ideas to accelerate the process with innovation, originality, and humor, check out this video.
IKEA showed their innovative marketing genius when their Chief Design
Covert security feature simplified
As you begin to research using security printing to secure your product or documents, you will hear a lot of terms being tossed around.
Two terms commonly used are Covert and Overt. Similar words with opposite meanings.
What would happen if Chipolte used Augmented Reality Printing?
To better understand augmented reality printing (referred to as AR printing) let's use an example of how it can be used to increase sales and customer loyalty. (read what is augmented reality