Marketing Genius Joe Sugarman Gives 7 Marketing Insights You Can Learn From
Wait … Who is Joe? A former CIA agent turned copywriter, Chairman and founder of BluBlocker sunglasses, was the first to use and pioneer the use of toll-free numbers to take credit card orders by phone, introduced the first pocket calculators, author of 6 books, awarded Direct Marketing Man of the Year and the Maxwell […]
Should 100% of Your Marketing Be Online?
Should 100% of Your Marketing Be Online? Google is one of the largest tech companies on the planet, generating over 60 billion dollars a year in revenue. Their entire business model is run online. Heck, they may even be trying to achieve the elusive paperless office. But they still purchase printing. And they purchase HUGE […]
What David Ogilvy Says About Changing Your Logo…
David Ogilvy from Ogilvy & Mathers was founder of an advertising agency that dominated between the 1950s to the early 70s. He created successful advertising campaigns for Rolls Royce, American Express, Dove and Shell to name a few. He is often referred to as the Father of Advertising. In 1955 David Ogilvy stated the following […]
How We Differ From Vistaprint
How We Differ From Vistaprint We basically offer everything Vistaprint doesn’t – completely customized solutions tailored to each client’s needs. We offer every paper available in the United States, direct from the paper mill. You pick the paper, the printing processes, and the size you want. Vistaprint, on the other hand, has a set […]
Design Your Business Card Online in Seconds
Design Your Business Card Online in Seconds See instant proofs and add your own logo with our new business card designer. This was created for our Thick Impressions™ business card line. You can design the front and back of your business card any way YOU want. It’s simple to use and you can order Thick […]
The Guide to Great Logo Design
The Guide to Great Logo Design Secrets of the World’s Best Logos That You Can Use on Your New Logo How do clients and customers come to know your business? Most often, they see your company logo on your Web site or in an advertisement long before they decide to contact you. Logos are a […]
It Works Better, Looks Better and Costs Less
The Laser Label 53®. With over one million sold and thousands of firms using them, the Laser Label 53® is our best-selling label. Why? Because it’s practical, looks more professional, and costs less than taping an envelope onto your 10 x 13 envelope. You have probably seen a 10 x 13 envelope with a number […]
How to Write a Newsletter that Generates Clients
This is the best, fastest way to create quality, readable content. We developed this quick-start guide to help professionals create the first few issues of their newsletters easily and efficiently. There are three primary reasons for a newsletter: 1. It creates Top-of-Mind Awareness (generates new clients) 2. It presents your company as experts […]
“7 Common Business Card Sins” by Wells & Drew
“7 Common Business Card Sins”by Wells & DrewBlake Houser #1. You have too much going on. In an effort to say everything on your card, the card is overloaded with information, making it appear messy and hard to read. When you say too much you end up saying nothing. Keep it simple. #2. Your card […]
3 “Hidden Costs” of Business Correspondence
It was Will Rogers who said, “You never get a second chance to make a first impression.” And the first impression your customers and colleagues get when they receive a letter from you is made to a large degree by the letterhead it is printed on. Yes, fine letterhead looks expensive. And it does cost […]